E2E User Research

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  • Research
    • Usability Testing
    • Ethnographic Research
    • Benchmark Testing
    • Eye Tracking
  • Facilities
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  • Contact
  • Meet the Team
  • Participate
  • Home
  • Research
    • Usability Testing
    • Ethnographic Research
    • Benchmark Testing
    • Eye Tracking
  • Facilities
  • Recruiting
  • Contact
  • Meet the Team
  • Participate

Eye Tracking 

Research / Eye Tracking
A tool used to enhance usability testing is eye tracking. Eye tracking can provide gaze plots, fixation times and heat maps. It allows us to:
  • Find out what is attracting users’ attention
  • Know what they are ignoring or not seeing
  • Observe what is distracting them from their user journey
  • Know when they are seeing something and not recognizing it as a call to action

 

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Because Research Matters.


Phone

281-741-9496

Email

​monica@e2euserresearch.com
christy@e2euserresearch.com
Address
​
15355 Vantage Pkwy W, Suite 250, Houston, TX 77032